[Smt-talk] Car names

Giorgio Sanguinetti giorgio_sanguinetti at fastwebnet.it
Tue Jul 24 07:41:47 PDT 2012

Hi Bill, 

There is also an "Accord" (Honda), "Encore" (Buick: ok, not exactly a music theory concept), a "Galant" (Mitsubishi: which schema exactly?) a "Prelude" (Honda again), a "Tempo" (Ford Germany). But certainly there is ample space for further developments. I can easily imagine a "Fugue" (very apt name for a sport car), a "Monte" (great for a SUV), or a "Canon" (predictable demeanor). 

Have a great summer!


Il giorno 23/lug/2012, alle ore 18:27, William Caplin ha scritto:

> What do you all make of the latest trend of Asian car manufacturers naming their cars after musical terms?
> We already have Hyundai's "Sonata" and "Accent" (two of my own major areas of research).  Then there's Kia's "Rondo."  And just today I read about a new electric car from China named "Coda."  (I suppose a "Cadence" can't be too far in the future.)  
> Clearly there's a prestige factor associated with music in Asia that doesn't seem to resonate with North American or European makers.  
> Have I missed others?  
> Wishing you all a pleasant summer!
> Bill
> ____________________________
> William E. Caplin
> James McGill Professor of Music Theory
> Department of Music Research
> Schulich School of Music
> McGill University
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Giorgio Sanguinetti
via Giuseppe Avezzana, 6
00195 Roma
giorgio_sanguinetti at fastwebnet.it
tel. 06 32110265

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